Introduction to Electronic Commerce

Introduction to Electronic Commerce

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Written by experienced authors who share academic as well as real-world practices, this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. The new edition pays special attention to the most recent developments in online behavior in our business, academic, and personal lives. Introduction to E-Commerce and E-Marketplaces; Internet Consumer Retailing; Business-to-Business E-Commerce; Other EC Models and Applications; EC Support Services; EC Strategy and Implementation; Application Development Perfect for anyone looking for a brief or supplemental text on EC. Ideal for busy executives.HDFC Bank of India (, for example, allows customers to pay their utility bills using SMS. ... Most people in China do not have checking accounts, and very few have credit cards, so bills must be paid by ... The user then types in a PIN number to authorize the money transfer from his or her bank account. Sectionanbsp;...

Title:Introduction to Electronic Commerce
Author: Efraim Turban, David R. King, Judy Lang
Publisher:Pearson College Division - 2009

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