High-Speed Management and Organizational Communication in the 1990s
Explicates a new theory of organizational communication based on the streamlining of communication channels and techniques that has followed the introduction of speed-management techniques, which allow companies to respond to sudden and frequent changes in the business climate. Considering both theoretical and practical aspects, the 13 chapters (some previously published or delivered as papers) discuss such topics as strategic alliances, leadership, the contrast between IBM and GE, new product development, and the global market. Paper edition (unseen), $19.95. Annotation copyright by Book News, Inc., Portland, ORFor example, responding to customer complaints that it was not listening to their concerns, GE created the aquot;GE Answer Center, aquot; a toll free phone service to deal with consumer concerns. All GE consumer products are covered by the Answeranbsp;...
| Title | : | High-Speed Management and Organizational Communication in the 1990s |
| Author | : | Sarah Sanderson King, Donald P. Cushman |
| Publisher | : | SUNY Press - 1994 |
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